American International Pictures? The name makes no sense. WHICH IS IT??? American or international?
Studio names have always been a bit baffling. As a very small child I had no idea that the “Bros” in “Warner Bros” meant “brothers”. And certainly I’d never encountered a human being called Walt, let alone Walt Disney (although the soundalike word “disnae” is Scots vernacular for “don’t”).
But the greatest mystery was always Twentieth Century Fox. What kind of fox is that? While I figured out Disney and Warner early on, it probably took me twenty years to learn how the Fox Film Corporation joined forces with Twentieth Century Pictures. A similar merger accounts for one of the comics I read as a kid being called Whizzer & Chips — an unlikely pairing! Although having that answer really just trades one question for two: why Whizzer? Wherefore Chips?
I don’t think I’d ever wondered what R.K.O. stood for (although I certainly scratched my head over “An R.K.O. Radio Picture” — “radio picture”…???). Now that I know the answer — Radio Keith Orpheum — I’m none the wiser. But it sounds like an instruction, doesn’t it? If anybody knows what frequency Keith is on, please radio him.
On a marginally more modern note, Miramax, which sounds like a luxury hotel somewhere in the Arab Emirates, is actually a combination of the names of the parents (Mira, Max) of founding brothers Bob and Harvey Weinstein. If only Weinstein mere et pere had been called Fuchsia and Hedley, what a different and, on the whole, more enchanting world this might be.
(If somebody wants to photoshop the resulting logo, I’ll gladly run it!)