I got nuthin’! Well, not quite nuthin’. I got a cold. Which tends to make me nostalgic for my sense of smell, so is that why I’m featuring a vintage perfume ad?
Not quite. I was googling the keywords “amok” and “1933”, just to see what the poster for Fedor Ozep’s Pathe-Natan release AMOK looked like, and I came across this ad for a fragrance by Bourjois. A movie tie-in, or just a cash-in? I suspect the former, the perfumier being a bit too high-class for unauthorized bandwagon-jumping. But the movie’s orientalist aesthetic, plus the coincidence or name, place and year, certainly convince me there’s a deliberate connection.
BLACK NARCISSUS springs to mind, but that’s a movie based on a book named after a perfume. For the opposite route, one really needs to consider Alain Delon’s personal scent, Samourai…
Or there’s always THIS —