Let George Do It
Maybe the pre-teen years of this century will be remembered as the era in which George C. Scott mash-ups replaced all other forms of art. Certainly, the video that intersplices Gorgeous George “emoting” in HARDCORE with the trailer for Adam Sandler’s JACK AND JILL is getting a lot of play, and I inadvertently anticipated it by mangling the poster for Scott’s self-directed vehicle RAGE. Now, my friend Brian Robinson draws my attention to the poster for DAY OF THE DOLPHIN, which has a unique tagline I can’t believe hasn’t been widely copied. The basic approach could apply to any movie.
DIE HARD: “Accidentally, he dirtied his vest, then killed everybody.”
GANGS OF NEW YORK: “Mistakenly, he set out to avenge his father’s death then didn’t do anything about it for hours of screen time.”
LAST YEAR AT MARIENBAD: “Unintentionally, they mooned around a big house, unable to make up their minds what was going on.”